By GhanaNewsPage 
AWARESO: The Traditional Ghanaian Bride’ – Celebrating Ghanaian Heritage Through Beaded Elegance
Beads hold a significant place in Ghanaian culture, symbolizing unity, love, and the richness of tradition, especially during marriage ceremonies. To revitalize and promote the use of locally crafted beaded jewelry in contemporary traditional weddings, SELINA BEB, in collaboration with QUOPHI AKOTUAH, proudly presents AWARESO – The Traditional Ghanaian Bride Campaign.
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This captivating new collection seamlessly blends the timeless elegance of kente gowns with the intricate beauty of traditional beads. Carefully selected bead varieties such as trade beads, Aggry beads, Krobo beads, and coral beads come together to create a stunning collection that pays homage to Ghanaian heritage.
“Our goal is to inspire future brides to embrace our rich cultural traditions and feel ‘Adorned in Tradition,’” says Selina Bebaako Mensah, Creative Designer of Selina Beb Designs. She adds, “With AWARESO, we showcase how beautifully our local beaded jewelry complements modern kente gowns. Future brides can look forward to looking regal, divine, and exceptionally beautiful in our iconic pieces. Each piece in this campaign has been crafted with love, dedication, and extensive research, and we are thrilled to share this celebration of Ghanaian tradition with you.”
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The campaign features a dazzling lineup of prominent personalities portraying the beauty and diversity of Ghanaian bridal traditions. Actress Joselyn Dumas shines as the Ashanti Bride, media personality Selly Galley represents the Ewe Bride, actress Salma Mumin embodies the Northern Bride, actress Nikki Samonas portrays the Akan Bride, and media personality Caroline Sampson graces the campaign as the Ga Bride.
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Explore the AWARESO collection and experience the perfect harmony of tradition and modernity, celebrating the artistry and cultural pride of Ghanaian heritage.
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